The Writer The Brand

The Real Profit in Blogging

The Real Profit in Blogging

“So does your blog make you money?”

I can’t count how many times I have probably been asked this in regard to blogging from someone who kind of has no idea what blogging really even entails. Yet, I have to engage them. As popular as blogs have become, I think it still just seems like a bit of a mystery to the average person. I spend a lot of time at my computer and that’s kind of all people see. Often they are probably thinking, what the heck is the point?

Write it Down, Make it Plain

Write it Down, Make it Plain

Evaluating your process may be one of the most important things that you tend to overlook. But when you think about some of your favorite people or artists who have been able to stand the test of time, it’s because they’ve maneuvered being able to reinvent themselves time and time again. In that, I’ve decided to change my planning process just a bit when it comes to goal setting. 

Identity Crisis of a Writer

Identity Crisis of a Writer

I started out as a journalism major at Drexel University in Philadelphia. I had no idea what I was supposed to do when I went to college. All I knew was that people always told me that I was a good writer and so naturally I signed up as a journalism major. It was my roundabout path to my hopes of working for E Entertainment News but I ever so quickly realized that I could not survive the news background that was probably needed for that career. 

Writing Your Message Across Mediums

Writing Your Message Across Mediums

We are all telling a story about ourselves online. The question is, how in control are you over your story? We get caught up in branding, ignoring the fact that a brand is truly just a story attached to a particular product or company. In this case, as the writer, you are the brand. What story are you telling?

Before You Brand, Write

Before You Brand, Write

From left and right you are hearing that you need a brand. And not only that you need a brand but that you need a killer brand if people are ever going to come to your site. But there is an important part that is missing here for those of us that are writers who blog. It’s bigger than creating a logo. It’s bigger than selecting a few brand colors and throwing some product up on a site. The product in this instance, takes a little more time to develop.

Investing In Your Audience

Investing In Your Audience

I’ve written a few times on the blog before about connecting with your audience as a writer. But I feel like there are levels to this ish to quote the eloquent Meek Mill. Nonetheless, after a conversation with the mister, I realize there is an important step that we often miss in trying to grow our readership and that is realizing that it will take some investment on our part.

Our Four Biggest Fears as Writers and How to Overcome Them

Our Four Biggest Fears as Writers and How to Overcome Them

The moment that I ventured into wanting to help other writers through my content, it was easy to see some recurring themes in what makes people shy away from writing. Many budding writers share a lot of the same apprehensions that hinder them from getting their words from the pages of their notebooks to the world.